FTX Eliminator logo
FTX Eliminator is an environmentally-friendly (and animal / human friendly) flea control solution, recently launched in the USA. The ‘X’ was perfect for making it visually obvious what the product does. Devised a chunky, bold style for this branding to convey, that even though the product might be kind to our planet, it is just as strong, if not more potent, than the more harmful pet treatments.
This logo was for a product under the Showcase Solutions brand, hence the same globe graphic reappearing for consistency.
